Beauty News | A Case to Focus on Colour | New Laboratories Cosmetic Manufacturing Melbourne Australia

A Compelling Growth Story for Colour Cosmetics

There is compelling future growth in the colour category, with “(global) sales of colour cosmetics ….expected to reach US$ 48.3 billion in 2018, up 6% from US$ 45.5 billion in 2017, according to new research from Mintel. The US (US$ 12.1 billion), Japan (US$ 6.4 billion), China (US$ 5.1 billion), the UK (US$ 2.7 billion) and South Korea (US$ 2.2 billion) are forecast to be the top five colour cosmetics markets in 2018.” (https://goo.gl/1QBtcx)

The data provides a compelling case to add a colour offering to your brand, with blue sky upside potential for well executed product development and innovation. On the other hand targeted restraint would be the path to travel, with a focused release that reflects your brand’s demographics and demands.

Whether its tinted moisturizers to tap into your current skin care offering, or a seasonal colour release to boost consumer engagement with your brand, New Laboratories has the solution. We are one of the few Australian cosmetic contract manufacturers that have the capabilities to deliver consistent innovative product development and mass scale manufacturing, including a full service offering and COSMOS certified organic and natural.

New Laboratories has one of the most extensive colour cosmetic – makeup manufacturing and formulating facilities in Australia, with volume capacity of 8000+ units per hour across our production areas. Our team has extensive colour formulation and production experience, and we take a collaborative approach to ensure our client’s briefs are achieved on time.

Colourful Solutions

New Laboratories doesnt have a one solution fits all approach. We look at your requirements with a 360 view to your current needs and the future of the relationship. New Laboratories research, formulation and manufacturing capabilities can be the solution to your colour cosmetics project. Contact us today to discuss your needs.