New Laboratories Australia has recently increased its range of clean cosmetic products, along with aligning formulations for vegan use, to create a makeup collection comprising clean, green, vegan and cruelty-free cosmetics. The new natural movement towards clean beauty embraces makeup, skin care, hair care and baby care, and is more than a trend, signaling the future direction of the cosmetic manufacturing industry.
The range includes pressed eye, blush and compact powders, loose powders, lip glosses, liquid foundations, mascara, BB cremes, primer and concealers. The range includes a high percentage of natural ingredients up to 100%, from vegetable and mineral origin.
Keeping in line with the clean beauty trend, products are formulated without SLS, SLES, parabens, phenoxyethanol, silicones and synthetic fragrances.
“While natural beauty is a well-established category, in 2018, it undoubtedly ratcheted up a notch in the popularity stakes. Indeed, the popular clean beauty movement is said to have been behind a 27 percent sales increase in skin care alone this year, according to a report published by USA Today.” [https://globalcosmeticsnews.com/beauty-in-2018-the-new-natural-2/]
New Laboratories’ innovations are driven by the consumers desire for transparency, and the need for our brand clients to meet the markets demands. Combined with our Fast Beauty to market program, New Laboratories can put your brand in the clean cosmetic space rapidly without compromising your integrity and quality demands.
A Manufacturing Partner with Capabilities
At New Laboratories we understand what clean cosmetics is all about. We work with our clients the take advantage of opportunities and future directions with clean beauty, to assist in keeping your brand relevant and fresh. Our development, experience and product capabilities offers you multiple choices in formulas, textures, shades, and packaging. For more information email New Laboratories at info@newlabs.com.au
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